How does your campaign stack up against the SoPro cross-campaign Averages?

Stage conversion rate

Pipeline stage

Cost Per unit

Enter Prospects Engaged:
Prospects Engaged
750

£

per prospect engaged

SoPro Average

3.6%

Leads
32

£

£

per lead

Our job is done here. How strong is your lead conversion game?
Enter Lead to Pitch Conversion:
%
Pitch
16

£

£

per pitch

Enter Pitch to Proposal Conversion:
%
Propose
8

£

£

per proposal

Enter Proposal Close Rate:
%
Close
3

£

£

per deal

Monthly cost
£20,000
Average Deal Value
£
Monthly Sales Revenue
£930,000
£2
Average cost per
prospect engaged
£54
Average cost per
qualified lead
£105
Average cost per
proposal out
£333
Average cost per
won client

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HOW DOES YOUR CAMPAIGN STACK UP AGAINST

THE SOPRO CROSS-CAMPAIGN AVERAGES?

Enter Prospects Engaged:

Stage conversion rate

Pipeline stage

Cost Per unit

£
SoPro Average

50.8%

Opens

386

Cost per open

£

SoPro Average

14.1%

Responses

113

Cost per response

£

SoPro Average

3.6%

Leads

32

Cost per leads

£

Our job is done here.
How strong is your lead conversion game?

Enter Lead to Pitch Conversion:

Enter %

Pitch

45

Cost per pitch

£

Enter Pitch to Proposal Coversion:

Enter %

Propose

23

Cost per propose

£

Enter Proposal Close Rate:

Enter %

Close

3

Cost per close

£